Profplanet

Digital Marketing

Go from zero to certified in 4 months. Learn how to manage social media, create content, run paid ads, and grow any business online — using just your phone. Graduate with one powerful certificate: Certified Digital Marketer.

Course Overview

Go from zero to certified in 4 months. Learn how to manage social media, create content, run paid ads, and grow any business online — using just your phone. Graduate with one powerful certificate: Certified Digital Marketer.

Curriculum Structure

Explore the complete learning path organized by phases, weeks, and days

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Phase 1: Digital Marketing & Social Media Management Foundations

Get introduced to the world of digital marketing and social media management. You'll learn what digital marketing is, how it works, the major platforms, and how businesses use them to grow online. You'll also discover what social media management involves and how it fits into the bigger digital marketing picture. By the end of this phase you'll understand the digital marketing landscape, know what's coming in the phases ahead, and have set up all the tools you need to start your journey.

2 weeks

Phase 2: Social Media Management

Learn how to manage social media accounts like a professional. You'll master content creation, copywriting, branding, content calendars, scheduling, and community engagement, all from your phone. By the end of this phase you'll be ready to manage social media for a business or start freelancing as a Social Media Manager.

3 weeks

Phase 3: Paid Advertising & Campaigns

Learn how to run paid ads that actually deliver results. You'll go through Meta Ads Manager, Facebook and Instagram advertising, audience targeting, budgeting, and campaign optimization. By the end of this phase you'll be able to create, launch, and manage ad campaigns for any business.

3 weeks

Phase 4: SEO, Email Marketing, Analytics & Freelancing

Master the remaining pillars of digital marketing — Search Engine Optimization, email marketing, and data analytics. You'll also learn how to find clients, price your services, manage projects, and build a portfolio that gets you hired. By the end of this phase you'll graduate as a Certified Digital Marketer ready to work independently or get hired.

4 weeks

Course Details

Duration
4 months
Price per Phase
Ksh 3000

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